|Image from www.admongo.gov|
Admongo, from the Federal Trade Commission (FTC), will help students decipher the myriad forms of advertising they are exposed to daily to help them make better choices as informed consumers.
Intended for upper elementary and secondary students, this game-based web site shows kids how businesses market products to them, tries to persuade them to give up their (or their parents’) hard-earned money, as well as how to recognize when they’re being targeted for advertising schemes. There are also links to companion sites for teachers and parents, as well as text-only pages for handouts, quizzes, etc.
Learn more by watching the FTC's trailer video below.